![]() It took us a long time to get here, though. Nowadays no one disputes that this falls under the biological category of sexual reproduction, and we even use words like male and female when talking about flowers. people were so biased against the idea that there was sex going on in a flower.”įor anybody not familiar with plant sex, flowers produce pollen and eggs, and the two have to come together for plants to reproduce. “It was fought over, and there was huge controversies for another hundred and fifty years. To call plant reproduction sex at the time though, or to make any comparison between the way plants reproduce and the way humans do, was extremely controversial. He’s also an expert on an older semantic dispute, one that arose in the late 17 th century when botanists had just discovered that plants reproduce sexually. Lincoln Taiz is a retired professor of biology at the University of California, Santa Cruz, and he’s been a vocal skeptic of plant neurobiologists. “My interpretation of this whole business with plant consciousness is it’s sort of a replay of what went on during the discovery of sex in plants.” Which is actually a very old problem for the scientific community. Smarty Plants flower is available at dispensaries across California.A lot of other biologists thought their colleagues were going overboard, and an argument ensued over how to talk about the science at hand. About Smarty Plants Launching in February 2021, Smarty Plants is the “weed that comes with free brain candy.” Each eighth-ounce jar of its five strains of cannabis flower includes a QR code linking to a curated online experience-fun dives into geeky topics like people who live in airplanes and the deepest hole in the world that go well with a few puffs from a joint or a bowl. The notable cannabis brands already engaged in the Petalfast platform include Wana Brands, Moxie, Space Coyote, Big Pete’s Treats and Weed. Petalfast helps cannabis brands achieve rapid growth via its go-to-market accelerator program in California, and through its full spectrum of agency services available to brands nationally. Petalfast is the first-of-its-kind full spectrum sales and marketing agency for the cannabis industry. The approach pulls together the best go-to-market practices from the highly regulated alcoholic beverages and natural foods markets into a structure that provides individual brands access to greater resources, talent and relationships than they would ever have on their own.įor additional information, please visit or. The accelerator portfolio approach is a key differentiator for Petalfast, significantly changing the way a cannabis brand can launch, scale and establish itself in the market. Keaton, the Petalfast marketing team is led by CMO Goldstein, who also continues on as CEO of A.P. Following an acquisition of the cannabis division of marketing agency A.P. (OTCQX:KSHB), the premier provider of ancillary products and services to the legal-cannabis and CBD industries. Petalfast’s founders, CEO Vegotsky and COO/general counsel Arun Kurichety, are both former executives of KushCo Holdings, Inc. Brands in the accelerator benefit from the branding, sales, marketing and distribution expertise on the Petalfast team, which includes a dedicated statewide sales force. Smarty Plants joins a number of notable cannabis brands in Petalfast’s accelerator platform, including Wana Brands, Moxie, Space Coyote, Big Pete’s Treats, The Root of It All and Weed. ![]() Petalfast has helped more than 20 cannabis brands achieve success, but Smarty Plants is the first to have been created entirely under the Petalfast umbrella. The first-of-its-kind full-spectrum sales and marketing agency for the cannabis industry, Petalfast blends decades of experience in adult beverages, consumer packaged goods and cannabis to deliver sales and marketing solutions to established and up-and-coming cannabis brands in California and beyond. ![]() “Smarty Plants is being launched with a cohesive long-term vision, and Petalfast is honored to be a part of the process.” The trade and consumers are going to love this brand.” “So many flower brands put out one batch of great product but don’t succeed over the long term,” CEO Jason Vegotsky says. From the story on the label, to the interactive QR code and unique merch, it all comes together to make a complete brand that’s more than simply great flower. “I’ve been part of a lot of brand launches over the years,” Goldstein says, “and Smarty Plants is so well prepared and differentiated. In addition to the “free knowledge” in every jar, you’ll also recognize Smarty Plants from its distinctive merchandise that enhances the brand story.
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